LillaBlog

real. meaningful. musings.

Why Your Marketing Plan Needs Its Tugs (and Pushes)

By Maura Webster | Jul 9, 2018 | 0 Comments
love your tugs and your marketing plan

We all know it. The feeling of moving, with little control over where you’re going or how you’re going to get there. You can see where you want to go, but you are crossing your fingers that’s where you land. Like this giant ship coming into Portsmouth… the momentum was there. But it needed guidance. Help.…

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The Freedom of Being Your Own Boss

By Maura Webster | Jul 2, 2018 | 0 Comments
The Freedom of Being Your Own Boss

This week we celebrate Independence Day, July 4th, and being a girl from outside of Boston who loves her freedom, I love soaking up the history and pride that balloons around us at the holiday. I’m not wearing a tri-corner hat to meetings, but I’m simply more aware of the sacrifices so many made and…

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Learn to Fish or Be Fed: The Marketing Metaphor

By Maura Webster | Jun 26, 2018 | 1 Comment
Learn How to Market The Marketing Metaphor

If you know me, you’re probably saying, “When and how did Maura become an expert on fishing?” Let me explain. You know the old proverb that says if you give a man a fish you feed him for a day, but teach a man to fish and you feed him for a lifetime? That is the…

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Is Your Lack of Clarity Holding You Back?

By Maura Webster | Jun 14, 2018 | 1 Comment
Is Your Lack of Clarity Holding You Back?

You have an awesome company. You have an awesome message. You have an awesome mission to help people and make the world a better place. That should make your business life a breeze, right? Maybe not so much. Sometimes it’s hard to get clear when your wheels are spinning so fast, and the to-do list is…

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Is it Time to Revive Your New Year’s Marketing Resolutions?

By Maura Webster | Jun 7, 2018 | 0 Comments

We’re almost six months into the year and New Year’s seems like a distant memory with things warming up and everyone dreaming about summer vacations with sandy beaches and turquoise surf. And while our biz-life may slow down a bit, it isn’t put on hiatus. What DID happen to those New Year’s marketing resolutions?  …

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